LAYA
SINGER, PRODUCER, VISUAL ARTIST

LAYA is a genre-blending artist redefining pop and R&B through sound, story, and style. As a singer, producer, and visual director, she crafts immersive worlds that draw on nostalgia — Sailor Moon, VHS textures, 90s R&B — and refashion them with futuristic edge.

Raised in Staten Island, LAYA emerged with a DIY ethos, directing her own music videos, producing her own tracks, and styling her own visuals. Songs like Sailor Moon, Crazy Down, and Ain’t Sad About It showcase her ability to fuse catchy melodies with unexpected arrangements and character-driven storytelling.

Her visual identity is as vital as her music. LAYA’s content blends camp, surrealism, and pop theatrics — often invoking multiple personas, costumes, and universes within a single rollout. She treats each project like a world premiere.

With growing recognition from PAPER, BET, and NPR, and a fast-rising fan base on TikTok and Instagram, LAYA is quickly becoming one of the most inventive voices in alt-R&B and performance art.

Whether singing, directing, or acting, LAYA does it all — fully imagined, unapologetically weird, and always ahead of the curve.

  • LAYA is a singer, producer, and visual artist from Staten Island known for her genre-blending approach to music and her immersive, self-directed creative vision. She merges pop and R&B with performance art, storytelling, and visual theatrics.

  • LAYA’s music stands out for its fusion of nostalgic elements like 90s R&B and Sailor Moon-inspired themes with futuristic production and experimental arrangements. She writes, produces, and directs much of her work, giving her songs a distinct DIY, multidimensional character driven by catchy melodies and layered storytelling.

  • Her aesthetic is deeply rooted in 90s nostalgia — including VHS textures, Sailor Moon visuals, and old-school R&B — combined with surrealism, camp, and futuristic pop theatrics. She often embodies multiple personas in her visuals, creating bold, theatrical universes for each project.

  • Some of LAYA’s standout songs include:

    • "Sailor Moon"

    • "Crazy Down"

    • "Ain’t Sad About It"

    These tracks highlight her signature style of combining emotional depth with unconventional soundscapes and compelling visuals.

  • LAYA treats each release as a world premiere, blending music, fashion, and visual storytelling into cohesive rollouts. Her content often includes elaborate personas, costumes, and entire narrative universes, making each project feel like a self-contained world. By doing everything herself — from production to styling — she brings a fresh, theatrical, and highly personalized twist to the traditional music release format.